The Averaged American: Surveys, Citizens, and the Making of a Mass Public

by Sarah E. Igo

Paperback, 2008

Publication

Harvard University Press (2008), 408 pages

Description

Sarah Igo tells how opinion polls, man-in-the-street interviews, sex surveys, community studies, and consumer research transformed the United States public. She demonstrates the power of scientific surveys to shape Americans' sense of themselves as individuals, members of communities and citizens of a nation.

Language

Original language

English

Physical description

408 p.; 5.28 inches

ISBN

0674027426 / 9780674027428
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