New Hyde Park, N.Y., University Books 
LibraryThing member CenterPointMN
Birren prescribes his color theory to governments, school, the armed forces, to architects, to industry and commerce. When green felt-topped billiard talbes sold slowly, he increased their rate of sale by changing the color of felt to a soft purplish tone. In Southern textile mills, Birren reduced fatigue by giving workers light green end-walls.The book has becoe the standard reference work on color psychology.