A Whack on the Side of the Head : How to Unlock Your Mind for Innovation

by Roger Von Oech

Paper Book, 1983

Status

Available

Call number

IBMC Library - BF 408 V58 1983

Publication

New York, NY : Warner Books

ISBN

0446380008 / 9780446380003

Description

Puzzles, anecdotes, exercises, cartoons, questions, quotations, and stories help readers break through mental blocks and unlock the mind for innovative problem solving and creativity.

Local notes

CONTENTS:
Foreword / Nolan Bushnell -- Preface -- Introduction -- 1. The right answer -- 2. That's not logical -- 3. Follow the rules -- 4. Be practical -- Breaktime -- 5. Avoid ambiguity -- 6. To err is wrong -- 7. Play is frivolous -- 8. That's not my area -- 9. Don't be foolish -- 10. I'm not creative -- Examination -- A final whack -- About the author -- Recommended reading -- Index of proper names.
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