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Twice As Hard is an exploration of Black identity in the working world and a blueprint for success. You will learn what obstacles limit opportunity for Black professional progress, how to understand and overcome racial stereotypes, be productive, find purpose, and ultimately thrive in business. Authors Opeyemi and Raphael Sofoluke explore their own personal brand of ethics, the challenges they have faced in their careers, and the lessons they took from them, before inviting other successful business people in a broad range of industries to share their experiences and the practical measures they take to realize their goals, too. Featuring tips on entrepreneurship, as well as insights on the corporate world, this book aims to empower and inspire Black professionals, get everyone thinking and talking about their actions, and continue the fight for a truly inclusive, understanding society.… (more)
User reviews
It early and consistently reinforces the personal need to be great - to love yourself and to love the work you are doing to support your
At the same time, readers will welcome that all the pressure to survive, strive, and excel
in a capitalistic and still racist and sexist society does not take a toll on everyday health.
This book should be a basic Shout Out text for all bosses - black, white, and brown - to establish fairness and a focus on the job to be done rather than on creating more stress for the "only one" and on having to be both Black and American at all times.
The interviews are really empowering.
I love how this book cracks open the ideal of Black identity and belonging and breaks the stereotypical mold when it comes to who has wealth, who owns/creates/opens a business, and who makes the business world work in general. I enjoyed getting outside the generally white story and learning more.
This book is very inspirational and it really does help you to believe that no matter what you look like, where you come from, or what others think of you, you can achieve your goals and create the life you want to live.